28 January 2015
Dunedin has been named a finalist to host the International Women in Travel Summit (WITS) in 2016. The summit brings together 300 female travel writers, bloggers and influencers from around the world, with an average subscriber reach of around 18,000 readers each.
Dunedin used its recent naming as a “UNESCO City of Literature” to be allowed to submit a proposal despite the deadline date having passed.
Dunedin has been selected as a finalist alongside two other destinations Branson, Missouri and Irvine, California. Organisers of the WITS were looking for destinations offering interesting and unique activities and charm, and a city with a pure and genuine enthusiasm and support for women travellers.
“We are so excited to have Dunedin join us as a finalist for WITS ’16,” says Beth Santos, Founder and CEO of Go Girl Travel Network and creator of the Women in Travel Summit. “With it being recently designated a UNESCO City of Literature, it seems beautifully fitting to bring an international community of women travel writers together in a cultural landmark like this.”
Delegates will vote on the 2016 Summit destination at the upcoming conference held in Boston in March.
Enterprise Dunedin led the bid and took full advantage of the Conference Assistance Programme (CAP) available from Tourism New Zealand.
Bree Jones, Business Events Tourism at Enterprise Dunedin says “The reality of it is that if we hadn’t been able to access the CAP fund, we wouldn’t have been able to submit this bid. Tourism New Zealand gave us the financial commitment for the next stage of the process, including travel expenses, exhibition costs and a professional bid document.
“Winning this conference would be a huge opportunity for Dunedin, not just for the economic benefits but to showcase the city and its offerings to 300 prolific travel writers, influencers and bloggers. This conference would be a PR opportunity that money can’t buy.”
As a result of being selected as a finalist, Dunedin has begun to engage with a number of delegates attending this conference through social media, some are already lobbying for Dunedin to be the next host city.
The winning destination will be announced at the WITS conference in March.
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